ICOM COMMS

ICOM COMMS International Committee for Communications, Marketing and Audience Engagement of the International Council of Museums, ICOM

ICOM MPR is composed of museum professionals working in marketing, communications and development (fundraising). MPR provides its members with the opportunity for professional growth, works to develop good communications and marketing practices, and encourages a high level of professional and social networking amongst colleagues. It also acts as an advisor to ICOM on issues of internal and externa

l communications when required. Our Purpose
Acting as an advisor to ICOM and providing information to members worldwide through arranging meetings and the publication of electronic and printed media, ICOM MPR's objectives include:
- Providing professional growth opportunities for its members
- Disseminating good communications and marketing practices to ICOM members and other museum professionals
- Promoting the development of international networks amongst colleagues
- ICOM MPR plans and conducts annual meetings that bring together communications, fundraising, marketing, membership and visitor studies professionals from museums, galleries and other cultural, scientific and educational fields to share experience and knowledge.
- ICOM MPR maintains a website presence through its online newsletter and archives at www.mpr.icom.museum

ICOM MPR was founded in 1977 at the initiative of Jan Jelínek, to "provide its members with the opportunity for professional growth, works to develop good communications and marketing practices, and encourages a high level of professional and social networking amongst colleagues".

Museums confront a troubling reality - workplace toxicity, burnout, and systemic inequities that undermine their stated ...
19/06/2026

Museums confront a troubling reality - workplace toxicity, burnout, and systemic inequities that undermine their stated values. Does it sound familiar to you?

Communication is a fundamental tool for preventing and addressing harassment, racism, and discrimination.

Wanna talk about it? Join us: François Mairesse, Liz Levine, Mia Locks, Jessica Rivera, and Cristina Vannini will share their thoughts and experiences.

Live on YouTube 23 June 2026, 5 pm CEST.

https://www.youtube.com/watch?v=ApRxzzT_K-o

🌍 پیوند موزه‌ها فراتر از مرزهامتخصصان موزه و میراث فرهنگی که در شرایط منازعه، تحریم، انزوای سیاسی، جابه جایی اجباری و بی...
18/06/2026

🌍 پیوند موزه‌ها فراتر از مرزها
متخصصان موزه و میراث فرهنگی که در شرایط منازعه، تحریم، انزوای سیاسی، جابه جایی اجباری و بی‌ثباتی‌های طولانی مدت فعالیت می‌کنند، همچنان هر روز از مجموعه‌ها حفاظت می‌کنند، حافظه فرهنگی را زنده نگه می‌دارند و به جوامع خود خدمت می‌کنند.

این برنامه بین‌المللی، با حمایت ICOM SAREC و هماهنگی کمیته بین‌المللی ارتباطات، بازاریابی و مشارکت مخاطب، فرصتی برای یادگیری متقابل، تبادل تجربه و گسترش همکاری‌های حرفه‌ای فراتر از مرزها فراهم می‌آورد.

📚 ۶ وبینار بین‌المللی
🤝 کارگاه مشارکتی آنلاین
🎬 مستند
📖 راهنمای چندزبانه

با هم تلاش می‌کنیم تاب‌آوری حرفه‌ای، دیده‌شدن و حمایت متقابل را در بسترهای چالش‌برانگیز تقویت کنیم.

📆 تیر تا آذر 1405
🌐 ثبت‌نام به زودی آغاز می‌شود.

کمیته راهبر: ICOM COMMS
با حمایت: ICOM SAREC و دبیرخانه شورای جھانی موزه‌ھا
International Council of Museums - ICOM
شرکای راهبردی:
ICOM INTERCOM, CIDOC - International Committee for Documentation , ICOM Exhibitions, ICOM Finland , ICOM ICAMT, ICOM ICTOP

شرکای پشتیبان:
ICOM Afrique, ICOM Austria, ICOM CONSERVATION, AMG - ICOM Guatemala , ICME - International Committee for Museums of Ethnography, ICOM Latinoamérica y el Caribe , ICOM SOMUS , The National Museum of Afghanistan

#منازعه

🌍 المتاحف تتواصل بلا حدوديواصل متخصصو المتاحف والتراث العاملون في ظل الصراعات، العقوبات، العزلة السياسية، النزوح وعدم ال...
18/06/2026

🌍 المتاحف تتواصل بلا حدود
يواصل متخصصو المتاحف والتراث العاملون في ظل الصراعات، العقوبات، العزلة السياسية، النزوح وعدم الاستقرار حماية المجموعات والحفاظ على الذاكرة وخدمة مجتمعاتهم كل يوم.

بدعم من ICOM SAREC وبتنسيق من ICOM COMMS، تخلق مبادرة التضامن الدولية هذه مساحة للتعلم والتبادل والتعاون المهني عبر الحدود.

📚 6 ندوات دولية عبر الإنترنت
🤝 ورشة عمل تعاونية
🎬 فيلم وثائقي
📖 مجموعة أدوات متعددة اللغات

نهدف مًعا إلى تعزيز المرونة المهنية والرؤية والدعم المتبادل عبر السياقات الصعبة.

📆 تموز (يوليو)–تشرين الثاني (نوفمبر) 2026
🌐 سيتم فتح باب التسجيل قريباً

اللجنة الرئيسية: ICOM COMMS
بدعم من: ICOM SAREC و أمانة المجلس الدولي للمتاحف
International Council of Museums - ICOM

الشركاء الاستراتيجيون:
ICOM INTERCOM, CIDOC - International Committee for Documentation, ICOM Exhibitions , ICOM Finland , ICOM ICAMT, ICOM ICTOP

الشركاء الداعمون:
ICOM Afrique , ICOM Austria, ICOM CONSERVATION, AMG - ICOM Guatemala , ICME - International Committee for Museums of Ethnography , ICOM Latinoamérica y el Caribe , ICOM SOMUS , The National Museum of Afghanistan

#إيكوم

🌍 𝗠𝘂𝘀𝗲𝘂𝗺𝘀 𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝗕𝗼𝗿𝗱𝗲𝗿𝘀Museum and heritage professionals working under conflict, sanctions, political isolatio...
18/06/2026

🌍 𝗠𝘂𝘀𝗲𝘂𝗺𝘀 𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝗕𝗼𝗿𝗱𝗲𝗿𝘀
Museum and heritage professionals working under conflict, sanctions, political isolation,
displacement, and long-term instability continue to protect collections, preserve memory, and
serve their communities every day.

Supported by ICOM SAREC and coordinated by ICOM COMMS, this international solidarity
initiative creates a space for learning, exchange, and professional collaboration across
borders.

📚 6 international webinars
🤝 Collaborative online workshop
🎬 Documentary
📖 Multilingual toolkit

Together, we aim to strengthen professional resilience, visibility, and mutual support across
challenging contexts.

🗓 July–November 2026
🌐 Registration opening soon

Lead Committee: ICOM COMMS

Supported by: ICOM SAREC, International Council of Museums - ICOM Secretariat

Strategic Partners: ICOM INTERCOM , CIDOC - International Committee for Documentation, ICOM Exhibitions, ICOM Finland , ICOM ICAMT, ICOM ICTOP

Supporting Partners: ICOM Afrique , ICOM Austria, ICOM CONSERVATION, AMG - ICOM Guatemala , ICME - International Committee for Museums of Ethnography , ICOM Latinoamérica y el Caribe , ICOM SOMUS, The National Museum of Afghanistan

Design by: Asieh Dehghani


𝗕𝗮𝗰𝗸 𝘁𝗼 𝗕𝗮𝘀𝗶𝗰𝘀 — ICOM COMMS + ICOMON Conference 2026✍️ Call for papers, articles, presentations & workshops is open now ...
15/06/2026

𝗕𝗮𝗰𝗸 𝘁𝗼 𝗕𝗮𝘀𝗶𝗰𝘀 — ICOM COMMS + ICOMON Conference 2026

✍️ Call for papers, articles, presentations & workshops is open now until July 31st 2026 — open to ALL museum professionals like you.

Send your proposal. Link in bio.

📅 2–4 December 2026
📍 Heureka – The Finnish Science Center, Vantaa, Finland

Master the fundamentals.
Unlock the tools.

The conference theme acknowledges a pivotal moment for the museum sector. Tools that were once available only to large, well-resourced institutions are now within reach of small and medium-sized museums everywhere.

Yet this democratization of technology creates a paradox: the more powerful the tools, the more essential it becomes to master the fundamentals. Strategy before software. Story before algorithm. Human connection before digital spectacle.

The conference advocates a strategic return to core principles — clear communication, collaboration, purposeful audience engagement, sound marketing and PR fundamentals, and institutional storytelling — as the foundation for making high-tech tools truly effective.

Three main program tracks:

🚀 Yes, We Can — Overcoming the "not possible" mindset in PR, branding & institutional transformation
🤝 And We Are All Together — High-impact audience engagement in museum projects
💰 Follow the Money — Where are the investments heading?

🏆 ALSO: Soon announcing: the 1st COMMS Awards and COMMS New Talents!

Stay tuned for registration details.

We are honored to be hosted by Heureka, one of Finland's most beloved cultural institutions — a world-class science center. A huge thank you to ICOM Finland for their generous partnership in making this conference possible.

📣 SAVE THE DATE𝗕𝗮𝗰𝗸 𝘁𝗼 𝗕𝗮𝘀𝗶𝗰𝘀 — ICOM COMMS + ICOMON Joint Conference 2026📅 2–4 December 2026📍 Heureka – The Finnish Scie...
18/05/2026

📣 SAVE THE DATE

𝗕𝗮𝗰𝗸 𝘁𝗼 𝗕𝗮𝘀𝗶𝗰𝘀 — ICOM COMMS + ICOMON Joint Conference 2026

📅 2–4 December 2026
📍 Heureka – The Finnish Science Center, Vantaa, Finland

We are honored to be hosted by Heureka, one of Finland's most beloved cultural institutions—a world-class science center that inspires more than 300,000 visitors each year. A huge thank you to ICOM Finland for their generous partnership in making this conference possible.

In an era of rapid AI advancement, small and medium-sized museums now hold unprecedented power to enhance their communications, marketing, and audience engagement.

This conference is a strategic return to fundamentals — mastering core principles to effectively use high-tech tools.

Three program tracks:

🚀 Yes, we can: how we overcame the "Not Possible" mindset. Focus on marketing, PR, branding, and institutional transformation. Discuss how AI and modern digital tools have removed historical obstacles related to budgets, staffing, and specialized technical skills in small-to-medium museums.

🤝 And we are all together: Unlock High-Impact Audience Engagement in Museum Projects. Audience engagement, communications, digital media, and institutional transformation. There is room for great projects that listen to colleagues' needs and apply fundamental principles to deliver high-quality, professional results that improve team performance.

💰Follow the money: where are the investments heading? Focus on fundraising. The main challenge for museum directors, which constrains most museum initiatives regardless of their merit, is revenue generation.

✍️ Call for papers, articles, presentations & workshops opens 𝟭st 𝗝𝘂𝗻𝗲 𝟮𝟬𝟮𝟲 — open to ALL museum professionals.

🏆 Also announcing: the 1st COMMS Awards and COMMS New Talents!

Stay tuned for registration details.

Image: The Pyhätunturi National Park is the oldest in Finland (founded in 1938). Adaptation to the poster originally published in 1954, by an unknown artist.

How can museums use their unique public platform to challenge discrimination - without alienating audiences or oversimpl...
14/05/2026

How can museums use their unique public platform to challenge discrimination - without alienating audiences or oversimplifying complex histories? This session explores the museum as an ethical communicator: an institution that takes positions, mediates conflict, and builds trust with diverse communities through the stories it tells.

Join us on 18 May 2026, 5 pm CEST:

Richard Sandell is Professor of Museum Studies and Co-Director of the Research Centre for Museums and Galleries (RCMG) at the University of Leicester.

Sandro Debono Ph.D. As a museum thinker, academic, and advisor based on the Mediterranean island of Malta. His practice bridges theory and over twenty-five years of hands-on experience in museums.

Rebecca Thonander is the Communications Officer at NEMO since 2018. After completing her bachelor’s degrees in business/marketing and film studies at Stockholm University, Rebecca worked with project management and communication at the Stockholm International Film Festival and later at the Berlin Film Society. She is passionate about issues of inclusion, diversity, and intersectionality.

Watch it live on:
https://www.youtube.com/-comms�https://www.linkedin.com/company/icom-comms/�https://www.instagram.com/icom.comms/

Join us in these two open conversations to support museum professionals in their workplaces. It’s a proactive framework ...
07/05/2026

Join us in these two open conversations to support museum professionals in their workplaces. It’s a proactive framework for institutional integrity.

Museums today face a double challenge: to create change, they must navigate contested narratives, colonial legacies, and rising demands for inclusive representation. But transformation begins at home. Internally, museums also confront a troubling reality – workplace toxicity, burnout, and systemic inequities that undermine their stated values. In both arenas, communication is a fundamental tool for preventing and addressing harassment, racism, and discrimination.

SESSION 1: 18 May 2026, h. 5-6 pm CEST
SPEAKING OUT: Strategic Communication to Promote Inclusive Narratives in Museums.

How can museums use their unique public platform to challenge discrimination – without alienating audiences or oversimplifying complex histories? This session explores the museum as an ethical communicator: an institution that takes positions, mediates conflict, and builds trust with diverse communities through the stories it tells.

Richard Sandell, Professor of Museum Studies and Co-Director of the Research Centre for Museums and Galleries (RCMG) at University of Leicester (UK).

Sandro Debono, Museum thinker, academic, and advisor based in the Mediterranean island of Malta; Executive Board Member of NEMO Network of European Museum Organisations.

Rebecca Thonander, Communications Officer at NEMO. Invited case study: the “LGBTQIA+ inclusion in European museums. An incomplete guideline”.

Special Guest: Darko Babic, PhD, Chair of ICOM ICTOP.
Moderator: Cristina Chiaiso, Research Fellow at the University of Genoa, Board Member of ICOM COMMS, Coordinator of the Museum Communication Working Group of ICOM Italy.

Please fill out the form, and we will send you the link to participate before the event: https://forms.cloud.microsoft/Pages/ResponsePage.aspx?id=XzTq0CUTXEGT0MQvQzsOYqBfo7gI8mlNp7uPsHm82NJUOFVLUktSSzhCQzNKQzNISTFNUEROU1czUC4u

The project is aligned with the International Museum Day 2026 theme “Museums Uniting a Divided World”, promoted by ICOM. In cooperation with ICOM ICTOP, INTERCOM (International Committee for Museum Management) - ICOM, “Museum Communication” Working Group of ICOM Italy, NEMO, University of Genoa – Innovation Hub Tourism & Heritage UniGe-Ulysseus, Ulysseus European University WP6 “Equality, Diversity and Inclusion, and Community Engagement”.

Who should attend: Museum directors, communication and marketing professionals, HR and governance officers, curators, educators, members of ICOM International Committees working on training, management, and ethics, and students.

Today, we from the ICOM COMMS community, current and past board members, remember Carolyn Akariza Nduba-Mwenda with deep...
26/02/2026

Today, we from the ICOM COMMS community, current and past board members, remember Carolyn Akariza Nduba-Mwenda with deep gratitude.

Her kindness, commitment, and care for others were always an inspiration to our community, leaving a lasting impact.

We honour her life, and we hold her family close in our thoughts.

Cristina Chiaiso
Ana Dentoni
Vinod Hari
Natia Khuluzauri
Casper van der Kruit
Luis Marcelo Mendes
Carolien Mertens
Alassane Ouedraogo
Bettina Aude Parastar
Roberto Torres
Niloofar Yazdkhasti
Deborah Ziska

International Council of Museums Kenya - ICOM
National Museums of Kenya

Accessibility begins before a museum opens its doors. A museum professional and archaeologist shares how questioning dom...
25/02/2026

Accessibility begins before a museum opens its doors.

A museum professional and archaeologist shares how questioning dominant narratives can change practice. While working on the King Tut exhibition, Fatima Soliman noticed that the story centered almost entirely on Howard Carter, leaving Egyptian workers invisible. By shifting the focus to local laborers and the young boy who guided Carter to the tomb’s first step, the exhibition narrative began to change. 🇪🇬

Later, returning to the Grand Egyptian Museum during its construction phase, she helped build accessibility from the ground up — working with people of determination to shape physical access, inclusive exhibition content, and programs for visually impaired visitors, autistic artists, and artists with Down syndrome.

Today, her work continues through training, capacity building, and long-term relationships with families who return to the museum again and again. 🏛

This reminds us that accessibility is not simply a service — it is an ongoing commitment, embedded in every communication and interaction.

Reflect on your museum’s daily decisions: In what concrete ways can you embed accessibility further into your operations, exhibitions, or programs? 💬






ICOM Egypt- اللجنة الوطنية المصرية للمجلس الدولي للمتاحف

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