07/28/2021
Are you really gonna try to drop a paragraph of marketing nonsense on the top of my UI? Let's talk about that...
In my role as UX leader working on digital products like websites or apps, I spend a lot of time trying to convince partners to slash and burn copy. “Would users really miss that first paragraph at the top of the page? It feels a lot like marketing copy, but the user is already here. The marketing...