Deeplocal

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Deeplocal We are creative engineers who invent interactive experiences that tell human stories.

Deeplocal is an award-winning creative technology company that creates remarkable interactive experiences for brands. In its infancy, Deeplocal created the internationally acclaimed Nike Chalkbot for the Livestrong Foundation. The Chalkbot was a tweet-fed, chalk-spraying hydraulic robot that traveled the roads of the Tour de France printing messages of hope and inspiration about cancer survival. The project launched Deeplocal as an up-and-coming force in the ad industry and an expert in technological innovation. Deeplocal’s client base includes Google, Lyft, National Geographic, Netflix, Nike, Zagat, Old Navy, Toyota, Adult Swim, and several large international agency partners. Our projects have won us dozens of awards, including a Cannes Grand Prix, Ex Awards “Best Millennial Campaign,” The One Show “Top 10 Digital Campaigns of the Decade,” and named us an AdAge A-List Creativity Innovator.

10/26/2026

If there’s one thing we haven’t outgrown in 20 years, it’s pulling off some supremely spooky projects!

We’ve created caskets that double as Spotify listening booths. We’ve engineered a Strange Mode for Lyft riders seeking scares from the Upside Down. And we’ve designed doorbells that point trick-or-treaters to candy so Netflix fans can enjoy a night of nonstop scary shows.

Want a never-ending bowl of KIT KAT bars? We got you. Wish you could experience the fun and nostalgia of a sprawling pumpkin patch, even in the city? Google Photos did too, and we made it happen in NYC.

No matter what diversions you’re getting into this Halloween, the DL crew wishes you a spectacular spooky season. 👻

10/22/2026

Live streaming in the early 2010s didn’t ask much of the audience.

For NFL season, Bud Light wanted to change that and put control in the hands of fans.

So we built a machine that let fans virtually bestow luck on their favorite team.

They powered the machine via a homepage takeover on ESPN.com and saw their superstitions play out in real time.

The season-long live streaming event in 2013 set in motion today’s playbook for remote participation.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/21/2026

This just in: Google Gemini Photobooth earned a spot on shortlist for Experiential!

We teamed up with to create photobooths with a modern twist, giving festival and event goers a taste of Gemini’s latest Nano Banana image model. 🍌

Inside the booths, users tap the screen to start, choose their favorite Gemini-created filters, and snap pics.

The Gemini Photobooth restyles the images, delivering printed photo strips and digital downloads to keep and share.

Our custom software and prompt refinement prioritize likeness and physical nuance, resulting in striking, true-to-life depictions.

The booths have made stops around the world, from college campuses to Coachella, drawing crowds with a classic experience that’s playfully updated to show what Gemini can do.

10/20/2026

As adoption of smart home devices accelerated, Google wanted to teach people a whole new way to live with technology.

So we created a mini golf course full of small obstacles to demonstrate the magic of a voice-activated home.

Each hole was inspired by a room in a house, and each obstruction represented an obstacle in people’s daily routine.

Players used their voice to query Google Home and remove obstacles from the green.

The pop-up course showed how Google can help with daily tasks. And we showed how play can make new technology feel intuitive.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/15/2026

In 2022, at the height of Web3, doodles wanted to wow attendees at a global NFT event.

We converted a Chelsea gallery into the Doodles Genesis Factory, a whimsical, interactive environment that united digital technology and analog form factors to embody the Doodles pastel universe.

Custom minting machines and novel interactives gave token holders a new sense of ownership in the brand, transforming a transaction into a one-of-a-kind experience.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/13/2026

Google wanted its 9th Avenue lobby in NYC to bring joy to the Chelsea community.

So with thought... How do we express the warmth and intelligence of the Google brand in physical space?

Our solution: 160 electromechanical flowers that use real-time sensing and machine learning to bloom in response to visitors and passersby.

During the day, the flowers react to the movement of people below.

At night, the choreography is cued by outside pedestrians.

Google Flowers exemplifies a new blueprint for architecture: spaces that don’t just look like brands, but act like them too.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/08/2026

Artist collaboration Sam & Tury wanted to bring the BAND to life.

What BAND? Biodigital Autonomous Neuro Dancers.

We teamed up to create huggable robots that dance and interact with people autonomously.

The BAND moved through space using custom robotics, motion tracking, and ultrasonic navigation, while vibrant faux fur and responsive lighting added personality.

The communal experience debuted at Cleveland Public Library, changing people’s relationships with technology—and each other.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/07/2026

What if we could capture our fleeting thoughts throughout the day in a new form? Something more tangible than a voice memo or note.

Creative technologist Gayatri Kalra wanted to bring this idea to life, so we collaborated with Google to translate her experiment into a real prototype.

Custom designed and developed, this personalized device uses Google Gemini to transform spoken reflections into lasting visual artifacts.

10/06/2026

In 1979, Zagat was the first to curate and publish restaurant reviews from passionate locals instead of professional food critics.

These tiny-yet-perfect editorial summaries of must-try restaurants were a go-to resource for decades.

But the brand lost its relevance over time.

We needed to introduce Zagat and its bite-sized reviews to a younger, digital-first audience.

So we tapped into internet culture and brought the tiny food trend to NYC.

We served up mini versions of the city’s top-rated dishes and considered every detail, from tiny plates to miniature menus.

Celebs and digital media ate up the experience. And Zagat earned a new generation’s attention.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

10/01/2026

CES is the largest tech event in the world. Google wanted to stand out in a crowded environment and showcase the helpfulness of their virtual assistant.

So we made a product demo like no other.

An actual amusement park ride took visitors through a day in the life of an animatronic Dad, who relied on help from Google to manage the kids’ schedules, complete errands, and celebrate Grandma’s 91st birthday. The Ride had cars with Assistant built-in, animatronics, photo ops, and even its own song.

Easily the most talked about attraction at CES, the experience drew in over 13,500 visitors, dominated the press, and reinvented the tradeshow experience.

We’re not in the business of usual. Are you?

20 years. 20 projects. Keep following along as we revisit the work that got us here.

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Sharpsburg, PA

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+14123620201

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