Museum of Root Beer

04/28/2026

04/19/2026

It’s time for the annual community art walk in downtown Wisconsin Dells. Stop by for a root beer and a show, featuring elementary and middle school student art showcased in our windows. There are some really unique techniques and talent on display!

04/13/2026

While supplies last, get our limited-edition, anniversary T-SHIRT, put your name on our digital "HONOR SCROLL," and receive exclusive monthly progress reports in exchange for your support of the Museum of Root Beer 2026 Expansion T-shirt Campaign.

We're opening the museum wall later this year to expand into the adjacent space and will DOUBLE our museum space, our root beer bar, and our retail area. It takes money to do these things, and we hope we can COUNT ON YOU to chip in a mere $50 to be a part of the excitement. (!)

Stop in the store at 513 Broadway in Wisconsin Dells, or give Reed a call at 608.393.8283 to claim your T-shirt size. Hope to hear from you or see you in-store!

04/03/2026

NAMING CONTEST: This cute bunch of birthday party girls, while taking an Ultimate Guided Tour of the Museum of Root Beer, spontaneously started the long-talked about contest to name the lovely mannequin woman found in the museum with a shopping cart full of root beer-related products.

Whether Rhonda or another name, leave your choice in the comments!

Please support the museum and subscribe to our YouTube channel, and visit https://museumofrootbeer.com/ to shop all things root beer.

https://youtube.com/shorts/KTJzmaM7vIE?si=NDaYhi597ZEoBuw4

This cute bunch of birthday party girls, while taking an Ultimate Guided Tour of the Museum of Root Beer, spontaneously started the long-talked about contest...

04/01/2026

Jim Bowers, a customer at the Museum of Root Beer in Wisconsin Dells, shares his recollections of his father, who worked on the bottling line of Hires Root Beer in Philadelphia.


For more information and to shop online, please visit https://museumofrootbeer.com/

Apologies for the apostrophe in Hires on the on-screen title.

And please subscribe at YouTube! We’re trying to build a channel.

https://youtube.com/shorts/HzWKa7kJ-c0?si=hyQSpLX4Te6d3qe-

Jim Bowers, a customer at the Museum of Root Beer in Wisconsin Dells, shares his recollections of his father, who worked on the bottling line of Hires Root B...

03/16/2026

Today, we’ll be open as soon as we can, but it’ll be a little later due to today’s weather. Call 608.393.8283 for updates!

03/15/2026

Wonderful customer, Val from South Dakota, fondly remembers what a key element root beer was in her favorite family excursions. It’s simple things like hitting a root beer drive-in and then the movie drive-in that add to the rich traditions of Americana we all treasure.

Wonderful customer, Val from South Dakota, fondly remembers what a key element root beer was in her favorite family excursions. It’s simple things like hitti...

02/10/2026

https://youtube.com/shorts/GiR0-eZIOLc?si=Ro069GoeSYrGbY_Y

We’re hoping to get your recommendations and pledges for expanding the Museum of Root Beer in Wisconsin Dells, Wisconsin. Click the link below to take a short survey in which you can choose and vote.

Your input could help us make a big decision. We have an opportunity to double this year – the museum displays, retail area, bar size, seating capacity, merchandise variety, theater, product storage – all of it. And we really need to know what YOU would like most to see happen.

Please take the survey linked below to make your unique tastes matter, and to help us decide whether to take the next big step in the evolution of the Museum of Root Beer.

CLICK HERE:
https://www.surveymonkey.com/r/T2WJYT7

We’re hoping to get your recommendations and pledges for expanding the Museum of Root Beer in Wisconsin Dells, Wisconsin. Click the link below to take a shor...

02/03/2026

Take this survey powered by surveymonkey.com. Create your own surveys for free.