Sloomoo Institute

Sloomoo Institute Escape! Immerse yourself in the Sloomooverse of joy. A CELEBRATION OF SENSORY PLAY
Sloomoo Institute celebrates joy through sensory play.
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The mission: embrace the power of through vivid color, the sense of scent, tactile compounds, and captivating visuals and sounds. Sloomoo Institute launched in October of 2019 with an interactive 12,000 square-foot experiential space in SoHo, NYC, where hand-crafted, artisanal slime (think dozens of textures and the most delicious scents), soothing ASMR, and wondrous delights converge

with glossy, sophisticated design and contemporary art. Sloomoo’s universe expanded to Chicago & Atlanta in the winter of 2022 and plans to continue to unleash a sense of freedom and escape in inclusive spaces, whether you're a kid or a kid at heart, around the world. Look out for more spaces in the future!

06/18/2026

You're welcome, father figures. Here are some new slime jokes for your arsenal 🫟

06/13/2026

The stage is set, and we’re ready to play! Come visit Sloomoo Football Club at all experiences and celebrate the fun with soccer-themed slimes (every vat represents a country) and our goalie-ready slingshot. P.S. Wear a soccer jersey and get $10 off to our Slime Shop!

When "there's nothing to do" meets 500+ gallons of slime 😉🤝
06/10/2026

When "there's nothing to do" meets 500+ gallons of slime 😉🤝

06/09/2026

It's official ✅ Sloomoo: Making Friends is a must-have for Summer reading lists! What's not to love? Women in STEM, friendship, and slime! 🫟 Get your copies at the link in bio

06/07/2026

Behind every Pride slime is a bigger story. 🌈

We're honored to partner with the Stonewall Community Foundation again this year, with 100% of profits from our Pride slime supporting their work to strengthen and uplift LGBTQ+ communities.

We got slimey their Director of Communications & Partnerships to share more about the impact of that work—and why showing up for community matters far beyond June.

Thank you for helping us turn play into purpose, one slime at a time. 💖

06/05/2026

Did you know the electricity running through your body can help make music... with slime? 🎶 💚

At Groov's Groovy Grove, guests create music together using slime, which conducts electricity. Every squish, stretch, and touch activates a different sound, turning sensory play into a hands-on science and music experience.

It's one of our favorite examples of how play can spark curiosity, creativity, and connection—and we're excited that even more families will get to experience it as new Sloomoo experiences open soon.

05/30/2026

You've been warned 😉 Slimey joy and fun ahead!

05/29/2026

Play teaches us some of our very first friendship skills. 💛

How to share space.
How to take turns.
How to laugh together.
How to express ourselves without needing the “right” words.
How to connect over something simple and joyful.

Sometimes starts with a conversation. Sometimes it starts with “Want to play with me?”

That’s why play matters so much — it gives kids a low-pressure way to build , practice , and discover that they’re not alone. ✨

05/29/2026

It’s one of the most popular questions we get asked so... here’s your answer!! 💦 Sloomoo Falls is part slime waterfall, part sensory reset, part “you just have to experience it.” Upgrade your ticked at the link in our bio to experience it!

05/26/2026

Our friends at came to Sloomoo LA and made their glittery mark 🫟✨ Double tap if you got in on the slimey joy 💖

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New York, NY

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+19178182982

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